Friction.tv
Soup Media provide Pay per Click and eCRM management for Friction.tv, the web's hottest debating site.
Customer aquisition via Pay per Click has achieved some fantastic results, exceeding targets by over 20% and coming in under budget.
In addition, Soup Media have recently created an eCRM strategy and solution for Friction.tv which has seen an immediate uplift in registrations and video uploads.
Rolled out in the last quarter of 2007 it has already proved a major asset to Friction.tv.
As Marketing Director, Simon Lubin explained
"Soup Media's ECRM system has delivered results that have exceeded expectations. Since its roll out, Friction.tv have experienced a 35% increase in recruitment, our unsubscribe levels have hit an all time low and site activity has flourished. We are now working with Soup Media's on a series innovative monetization ideas which will not only enable us to greatly improve our user offering, but grow our brand with far greater vigour than might otherwise have been possible"
Plans are already well advanced for further Soup Media - Friction.tv activity.
so as they say in the movies, "Watch this space...!"
If you require help with Pay Per Click Marketing or eCRM please contact Soup Media via our Enquiry Form or call 01603 751310
